
Handy shelving is made in our own factories here in the United States, and every order ships direct from the factory in Corning, New York.
The eleven shelf types in this category are below, each one built for a different kind of stock.
What are you displaying?
Pick the merchandise and we will point you to the shelf built for it.
- Boxed candy and gum at the front endCandy Shelves
- General packaged stock, the everyday runRetail Gondola Shelves
- Heavy things: paint cans, printers, bottlesHeavy Duty Shelves
- Books, magazines and newspapersRetail Book ShelvesTiered Magazine Rack
- Stationery, shoes, anything that needs to be seenDown Slope Shelves
- Bakery goods, chips and dipWire Bakery Shelves
- Cases of beer inside a coolerBeer Cave Shelving
- Mops, brooms and other long awkward itemsGrid Merchandise Holders
- Perfume, health and beauty aids, small giftsRetail Glass Shelves
- A warmer look on slatwallWood Retail Shelving
- A cash register or a lottery machine at the counterFlush Top Store Shelves
The difference is the angle
Most of these shelves are the same idea at a different tilt. A flat shelf holds the most. A sloped shelf shows the face of the product instead of its edge, which is what you want when the customer is scanning rather than searching.
| Shelf | Sits at | Built for |
|---|---|---|
| Retail gondola shelves | Horizontal, or 15° down slope | The everyday run. Two positions, so the same shelf does both jobs. |
| Retail book shelves | 12° slope | Books, so the cover and spine face the shopper. One piece, no assembly. |
| Wire bakery shelves | Horizontal, or 18° down slope | Bakery goods, and bags of chips. A 2 1/2” front lip holds them in. |
| Down slope shelves | 45° | Stationery and shoes. Three positions, and the brackets allow total flexibility of merchandising. |
| Candy shelves | Down slope | Boxed candy and gum. Built in front lip and ticket molding. |
| Flush top store shelves | Horizontal, or 18° down slope | Sits flush with the top of the uprights, and supports a cash register or a lottery machine. Back to back gives large storage. |
Angle is not only about looks. A sloped shelf shows the face of the pack, so a shopper scanning an aisle reads the product rather than the edge of a box.











The trade is depth. The steeper the slope, the less you fit on the same shelf, which is why the everyday run is flat and the slope is saved for the categories where being seen matters more than how many you hold. That is also why several of these shelves have more than one position: you can start a category flat and tilt it later if it is not selling, without buying anything new.
In this category
The 11 store shelves
Candy ShelvesCreate a functional and merchandise-driven shelving unit with the brand new Handy Store Fixtures Candy Shelves. Display up to 9...View product →
Down Slope ShelvesSome items just need displayed a little differently, and our flexible down slope shelves are the perfect option. They’re ideal...View product →
Flush Top Store ShelvesWhen it comes to metal retail product displays for your store, you want to know your investment will last. Our flush top store...View product →
Grid Merchandise HoldersHaving a hard time displaying some of your merchandise? Grid merchandise holders are the perfect solution to those hard-to-store...View product →
Heavy Duty ShelvesSearching for store shelving for heavy merchandise? We make it easy to find the heavy duty store shelves you need for printers...View product →
Retail Book ShelvesBooks can sometimes be a challenge to display. With the right book shelving, you can effectively display your top-selling books...View product →
Retail Glass ShelvesWhen used with our shelf frames, retail glass shelves can add a more sophisticated look to your displays. Use them to display...View product →
Retail Gondola ShelvesThese standard store shelves are a necessity for any retail store. Display a broad range of products for a smooth shopping...View product →
Tiered Magazine Display RackWhen it comes to displaying magazines, you need specific shelving. Our tiered magazine racks make it easy for your customers to...View product →
Wire Bakery ShelvesWire Bakery Shelves are offered in different sizes that best meets your retail display needs.View product →
Wood Retail ShelvingHandy Store Fixtures wood shelves are the perfect merchandising display for retailers looking for a simple, practical way to...View product →How the shelves are made
Most of these are steel, and the steel ones are built the same way whatever the shape. Glass, wood and acrylic are covered further down. The steel shelves feature 100% welded steel construction with a durable powder coat finish for long life and maximum wear resistance, and on the gondola and heavy duty shelves they are reinforced with welded support channels.
All shelving units come with welded brackets and perforations, front and rear, to accept various front lips and dividers. That is the detail that matters when you are planning a run, because it means the same shelf can be given a lip to hold stock in, or divided into facings, without ordering a different shelf.
It also means the range behaves consistently. A shelf you order for one aisle behaves like the shelf in the next aisle, which keeps a reset simple.
Fitting more in the same space
Two of these are about density rather than presentation. If the problem is that a category has outgrown the space it has, these are the two to look at before you give it another section of floor.
If you are trying to raise the capacity of a run you already own rather than buy more of it, upright extenders and the rest of the gondola accessories line add display space without the expense of additional gondola shelving and wall units.
Price tags and shelf dividers
Two features come up on nearly every call, and they are built into the shelf rather than added to it.
On the gondola, heavy duty and wire bakery shelves the brackets are welded to the shelf.
Shelves that need a frame
Three of the range are not standalone steel shelves and it is worth knowing which before you order.
Grid merchandise holders are the exception to the shelf idea altogether. They hold mops, brooms, pipes, pool cues and golf clubs, on a 3/16” diameter wire grid with a 3/8” diameter wire front, and you choose between 1 1/2” standard openings and 3 1/2” large openings.
Will new shelves fit what I already own
Every new Handy shelf is compatible with every Handy gondola ever manufactured.
So a run that was bought years ago can take new shelves rather than being replaced. Book shelves fit any standard Handy upright.
That is what makes a category reset straightforward, and the shelves are built for it. Standard shelves slide straight in and straight out without disturbing adjacent shelves, and wire bakery shelves replace existing shelves without disturbing the entire gondola display. The gondola stays where it is and only the shelves change.
We sell new shelving only, not used.
Lead times, minimums and pricing
Lead times run 2 to 6 weeks depending on the product, and the minimum order is $100.
Customer Service prices small orders and additions to a store that already exists. A new store or a large project is quoted off a layout, so that goes to a sales professional. See store planning and design if you want the floor worked out first.