Handy Store Fixtures Adds New Custom Shade to List of Gondola Color Offerings

By Steve Di Orio
Posted in Store Fixtures
On December 20, 2011

Gondola ColorsHandy Store Fixtures is excited to present our newest upscale color for retail store fixtures and shelving units: Copper Vein.


Many of our clients use color to as part of their merchandising strategy. They create displays with impact that draw customers’ eyes from one colorful area to the next, which tempts these customers to touch – and buy!


Upscale Store FixturesCopper Vein is the perfect addition to our expansive gondola store shelving fixtures color wheel because it is livelier than brown, warmer than gray or black, and plays off Handy white shelving with distinct class. In addition, the subtle texturing adds interest.


Contact Handy Store Fixtures today for more information or ordering. We can send you a brochure on our more than 250 store fixtures colors that can create the upscale atmosphere or uniqueness that you are looking for in your retail store.


Note: Copper Vein is an upscale store fixtures color that will not affect lead time and has no minimum order requirements. However it does require a 25% upcharge over our standard colors of Handy White, Bright White, Black, Grey, and Almond.

Steve Di Orio

Steve Di Orio


Steve has been with Handy Store Fixtures for over 15 years. After becoming the Marketing Manager in 2006, he was named Director of Marketing. Steven earned his MBA from Montclair State University with a specialization in Digital Marketing in 2019. When not at work, he loves to travel, play golf, exercise, and talk all things search engine marketing and retail display tips.