Find the best tips, new ideas, and shelving solutions on the Handy Store Fixtures blog. Read our most helpful suggestions today.

Articles In 'Store Design'

By Handy Store Fixtures, Posted in Retail, Store Design

Whether you are trying to influence shoppers through your overall store design or switching to custom store fixtures (which requires choosing a color), it can be difficult to determine what colors to use and where to use them. Thankfully, there’s plenty of research on color psychology to help with those decisions. This beginner’s guide to color psychology will get you started.... read more.

  • February 13, 2018

By Handy Store Fixtures, Posted in Liquor Stores, Store Design, Store Fixtures

Last year, while attending the 2016 NACS Show in Atlanta, GA, David Tooley of the Tooley Oil company approached the Handy Store Fixtures booth with a specific store fixture requirement. “I’m looking for shelving for my beer cave, does your company provide a solution?” After speaking with Mr. Tooley for almost fifteen minutes, our District Sales Representative, Gil Perez, ensured David that we do indeed provide convenience store retailers with beer cave shelving solutions.... read more.

  • December 28, 2017

By Handy Store Fixtures, Posted in Store Design, Store Fixtures

If you want to maximize your tobacco product sales, you need to make sure they are visible. Customers can only purchase what they can see, so you need to optimize your display. Read on to learn how to clearly display tobacco products in your retail location.... read more.

  • October 17, 2017

By Handy Store Fixtures, Posted in Retail, Store Design, Store Fixtures

Cross merchandising is tricky business. Overdo it and you’ll confuse your customers as they hunt through your store unable to find what they came for. But when done correctly, cross merchandising simplifies the shopping process for customers and increases sales for the store owner. Read on to learn more about how to effectively cross merchandise in your retail store.... read more.

  • September 12, 2017

By Handy Store Fixtures, Posted in Shelving, Store Design, Store Fixtures

Whether opening a new store or re-imagining a current one, the store design process is overwhelming. There’s so much to consider from designing a successful store layout and choosing the right shelving and fixture options to manufacturing and installation. Take a deep breath because Handy Store Fixtures can help make this process easy.... read more.

  • August 14, 2017

By Handy Store Fixtures, Posted in Store Design, Store Fixtures

No matter the size of your retail space, you probably feel like you are running out of the room. If things are feeling too tight, you don’t have to move to a larger location. Instead, use these store fixtures to help maximize your floor space. Use your retail floor space more efficiently with vertical store fixtures, well-designed retail display cases, and custom retail displays, and you’ll be surprised at how much room you have.... read more.

  • August 03, 2017

By Handy Store Fixtures, Posted in Store Design, Store Fixtures

There are a lot of things to focus on when you own your own business, and it can be difficult to pinpoint which areas will make the biggest difference on your bottom line. Still, most retailers can agree that optimizing your store layout is a crucial part of the equation. Read on to learn 3 tips for a successful store layout design to increase your sales and customer satisfaction.... read more.

  • July 21, 2017

By Handy Store Fixtures, Posted in Case Study, Liquor Stores, Store Design, Store Fixtures

Recently, Handy Store Fixtures was contacted online by Rod Heltzel of Jacksboro, Texas. Rod wanted to open a liquor store, but was unsure about the store planning aspect of running a new business. Our Store Design Specialist, Jim Lackey, assured Rod that he would help him through the entire process. Through a series of emails and phone calls, Jim and Rod began the store planning phase of the project based on rough sketches provided by Rod. Once Jim received the drawings from Rod, he began working with our... read more.

  • July 11, 2017

By Steve Di Orio, Posted in Store Design

Color is one of the most significant determining factors directly related to sales. In various studies, color has been found to account for over 80% of purchases made based on color. That’s why choosing color carefully, thoughtfully and strategically for your retail store design can be a make it or break it deal. Did you know that every color conveys a different feeling to your customer? Did you also know that too much of one color can be irritating to a customer to the point where they may exit your... read more.

  • August 12, 2016

By Steve Di Orio, Posted in Liquor Stores, Store Design

It’s easy to understand why convenience stores continue to dominate year after year in beer sales.  They’re a fast, easy and, well, convenient place for customers to grab beer on the go. There is one interesting shelving trend that sets them apart too: beer caves. Walk-in beer coolers or beer caves, as they are commonly referred to, are designed for a particular store and its specific layout needs. These beer caves are temperature controlled walk-in coolers that allow stores to sell more pr... read more.

  • August 05, 2016