Articles by 'Steve Di Orio'

By Steve Di Orio, Posted in Store Management

While there is a big focus on ecommerce and online shopping, brick and mortar stores are still very popular and frequently visited. Smallbiztrends.com reports that 93% of overall retail purchases made in the U.S. are still in actual stores. There is a lot of convenience when it comes to perusing the store shelves in person and being able to see, touch and try on the merchandise. Ordering online runs the risk of something not being the right size, the color appearing completely different online than in perso... read more.

• November 30, 2024

By Steve Di Orio, Posted in Retail Growth Strategies

Online shopping has grown tremendously over the years.Now, it is more critical than ever that brick and mortar stores step up their game to keep customers coming back and bring in new ones. Location, merchandise, your sales team, and customer rapport are the 4 pillars of maintaining a steady stream of business and remaining profitable. Keep reading to learn more about these four factors and the and the role they play in the success of your store. Location Focus on finding a location in a high traffic area... read more.

• November 18, 2024

By Steve Di Orio, Posted in Store Design

Sales space can be improved in pet stores with proper shelf placement. This is where youwill be displaying the pet food, supplies and cages. These tend to be larger items, so having the best store shelves for these products is important. You may also be selling tropical fish and tanks. You need adequate space for supplies as well as the display tanks for the fish. Custom shelving is a major factor in improving space and displays. Check out a video of Handy Store Fixtures at the H.H. Backer Pet Trade Show fo... read more.

• August 23, 2024

By Steve Di Orio, Posted in Store Management

Knowing the elements of effective visual merchandising is a crucial part of any retail or wholesale space. This is what draws in the customer and holds their attention. It shows a shopper that you carry the merchandise they came into your store for, and having it neatly organized and visible on tidy retail shelving units will allow them to purchase it swiftly and efficiently. You will quickly lose a customer that is having a difficult time finding what they came in for. There are a few critical elements to... read more.

• August 14, 2024

By Steve Di Orio, Posted in Store Management

Very few stores ever have enough space or the right number of retail shelving units to properly store items to ensure they are easy to find, access, and always safe so merchandise looks its best on the floor.  Here are a few easy ways to get control of your back room: Bins Bins allow you to safely store your items and keep them clean. Bins are great for grouping similar and complimentary items. Stack your bins to utilize your empty vertical space and you can even find ways to store uncommonly used ite... read more.

• July 21, 2024

By Steve Di Orio, Posted in Uncategorized

When it comes to retail stores, one of the factors to their success is the layout of the store. This is especially true during the holidays, since this is the time of the year when customers will be more easily enticed into buying additional products. One of the best locations for retail displays is near the checkout counter. The following five reasons why setting up retail displays by the checkout counters can help to move more products during the holiday season: Visibility – Products that are displayed... read more.

• July 12, 2024

By Steve Di Orio, Posted in Store Fixtures

Woof, woof! That’s dog speak for it’s time to update your retail display fixtures. If you own or operate a pet store, your current shelving units could be costing you money. If your pet store display shelves aren’t built to handle the merchandise you sell, you could be losing out on valuable space or limiting the supplies you can stock. Luckily, we offer a line of products that will help display your products in a clear and efficient manner. When you’re ready to make the switch, consider some of the f... read more.

• June 24, 2024

By Steve Di Orio, Posted in Store Design

Merchandise display is both a science and an art. There are visual rules to follow, but you have to be creative in arranging your products. Remember, presentation is everything. Your competitors are doing their best to sell more through visually appealing displays. Your goal should be to create a retail bulk display that attracts customers and increase sales. Here are three tips to help you get started: Pick a Product Line or a Single Theme Less is more when it comes to retail bulk display. There’s... read more.

• June 21, 2024

By Steve Di Orio, Posted in Store Fixtures

End caps, placed at the end of gondola shelving fixtures, are prime real estate and should be used to promote new products and services, to sell higher-profit impulse items, or even to tempt the customer to move further down the aisle. Thus, here are some DOs and DON’Ts for using those end caps: DO keep your end caps fully stocked and neat with labels facing front. You know your end cap display is doing its job when you have to refill. DO change your end caps frequently. Even hot sellers get cold eventu... read more.

• February 01, 2024