Starting a Retail Store: New Versus Used Store Fixtures

By Steve Di Orio
Posted in Store Fixtures
On August 23, 2011

Are you just starting a retail store and considering purchasing used shelving rather than new because of the expense? Before you make a final decision, consider this: Failure to buy shelving that is best suited for your store may ultimately be a contributing factor to lost sales and lost profits.

Retail Store Fixtures

The ability to get tie-in, step-up, and impulse sales requires the right mix of shelving. For example, getting the perfect store fixture height and store shelving size that makes the best use of space allows you to effectively display the merchandise you want to sell without leaving empty space or cramming. This provides an easy, pleasant shopping experience for your customers, which encourages their return.

 

In addition, a particular color or custom made store fixtures can really showcase your store’s uniqueness.

 

Besides, the average life-cycle of durable steel gondola store shelving is 10 years, depending on the type of store, volume and products you are selling. So, to average out the expense over the course of the shelving lifespan is really a small expense that can result in a huge and positive impact on sales.

 

Did you know that you can see and feel Handy-brand retail store shelving in an actual showroom in Linden, NJ? Visit Shelving Depot to find out more.

Steve Di Orio

Steve Di Orio

Steven DiOrio has been with Handy Store Fixtures for over 11 years. After becoming the Marketing Manager in 2006, very recently he was named Director of Marketing. Currently, Steven is pursuing his MBA from Montclair State University with a specialization in Digital Marketing. When not at work, he loves to travel, play golf, exercise, and talk all things search engine marketing.