Blog

By Steve Di Orio, Posted in Retail

Spring is the perfect time to get into a new marketing groove. Spring cleaning, warm weather, spring holidays and sports – the opportunities are endless. Not only are the marketing topics ripe for the taking, but people are finally ready to leave their homes and visit the stores! Instead of just the quick, mandatory trips to the grocery store, people are ready to start leisurely shopping around again. So take advantage of this time of year to revamp your retail displays and boost your marketing effort... read more.

• March 27, 2015

By Steve Di Orio, Posted in Store Fixtures

Setting up a store is a matter of personal taste, but should also take into account customer appeal. Your store fixtures should be easy to shop, well organized, and host an ample amount of products without overflowing. You never want your display shelves to be dusty, dirty or falling apart. Imagine you are the customer walking into your store, you would want the shelves to be well organized, easy to shop and make sense. You would also hope for enough space in-between aisles and shelving units to comfortably... read more.

• March 19, 2015

By Steve Di Orio, Posted in Retail

With such growth in online shopping it is more critical than ever that brick and mortar stores step up their game to keep customers coming back and to bring in new ones. Location, merchandise, your sales team and customer rapport are the 4 pillars of maintaining a steady stream of business and remaining profitable. Location: Focus on finding a location in a high traffic area. You could sell the most amazing products but if you are in the middle of nowhere chances are the customers will not be flocking to yo... read more.

• March 13, 2015

By Steve Di Orio, Posted in Business Management, Store Management

If you are opening up a new retail store or other small business this is probably an exciting and terrifying time. Of course you want to succeed, be profitable and stay afloat. These are struggles many small business owners face. So how do you not become one of the many failed small businesses out there? Make sure you have saved enough money before taking the plunge. Depending exclusively on loans, whether from family or the bank, can be dangerous. Work to save as much of the required investment money as po... read more.

• March 06, 2015

By Steve Di Orio, Posted in Shelving

Are you in the retail industry and in need of a store makeover? Or maybe you are opening a new store and don’t know where to start? Retail stores can be anything from large bulk supply warehouses to small, family owned shops. Handy Store Fixtures can help you along the way with expert knowledge in store planning in the retail industry and all of the store shelving solutions that you need to showcase your products. The type of merchandise you sell will be a major factor in determining the proper shelvi... read more.

• February 27, 2015

By Steve Di Orio, Posted in Convenience Stores

If you are interested in opening your own convenience store, add another location or simply be more successful with your current store then please read on. From being as knowledgeable about the industry as possible to understanding your customers, we have 4 tips to help you on your way to success. Check out our handy infographic for some statistics you should know about when it comes to convenience store supplies and the industry as a whole. Get ready to have merchandise flying off your convenience store sh... read more.

• February 20, 2015

By Steve Di Orio, Posted in Retail, Store Design

Even small stores can learn from the big box retailers. They are successful for a reason, and being strategic when creating the store layout can help boost sales. Make a Good First Impression: Many smaller stores don’t focus on their window display shelving, but windows are a customer’s first impression. Window displays let shoppers know the kind of merchandise they can expect to find inside and provide a sense of the style of your store. Make a good first impression by filling your windows with... read more.

• February 13, 2015

By Steve Di Orio, Posted in Retail

The holidays have come and gone and now we are in the cold winter slump that many retail business owners experience. It’s cold, snowy and slick. People avoid leaving their houses and are still trying to recover financially from the obscene amount of money they spent over the holidays. So how does a small business owner get through this tough time? Think about what your customers need. Instead of addressing the frivolous purchases made during the holidays in your marketing plan, hone in on everyday nec... read more.

• January 23, 2015

By Steve Di Orio, Posted in Electronics Stores, Retail

Modern technology demands cutting edge displays. Create a retail display solution that's sure to draw attention to your product. Whether it's a wall of flat-panel TVs, stands for the latest computers or a secure display for cameras or phones, there is a solution for you. Some of the best display options available for electronics stores include: Retail Shelving With the ability to accept shelves or hooks, retail shelving is ideal for any number of electronics. Hooks can hold cell phone cases, USB drives and... read more.

• January 16, 2015

By Steve Di Orio, Posted in Store Fixtures

If you are a store owner in need of a fresh, new take on your tobacco display, this option from Handy Store Fixtures will be a great addition. With designated display areas for cigarettes, e-cigarettes and cigars/tobacco, the Handy Tobacco Display will let you easily display products for customers in an organized and easy-to-find manner. Because tobacco products are kept behind the counters of businesses, it is important that your selection be easily visible to shoppers. Customers want to locate what they n... read more.

• January 09, 2015