Blog

By Steve Di Orio, Posted in Store Fixtures

Handy Store Fixtures is excited to be attending the 2012 National Hardware Show. Make sure to save the date so you can stop by and visit us. We will be represented by Marketing Manager Steven Di Orio, Vice President of Sales Joe O’Brien, and CEO Richard Kurland. You can find them at the National Hardware Show: • May 1 through May 3 • In the Las Vegas Convention Center in Las Vegas, NV • At booth 2018 Come see what we have to offer to your hardware store. The National Hardware Show is the premi... read more.

  • April 13, 2012

By Steve Di Orio, Posted in Store Fixtures

This post is for supermarket / beverage retailers in New York, Pittsburgh, Minnesota and everywhere in the nation. Handy Store Fixtures has the retail shelving fixtures you need: Beer Cave shelving. Why Handy Store Fixtures Beer Cave shelving for your retail store? Here’s why: • Handy Store Fixtures Beer Cave shelving is made for storing a large variety of beverages inside your refrigeration units • As with all Handy Store Fixtures shelving, Beer Cave shelving is designed for maximum strength and dur... read more.

  • March 15, 2012

By Steve Di Orio, Posted in Store Design

It’s best to allocate more space to an item that generates more profit dollars. That makes sense, but you may now be asking: How much space? The ratio is based on a per store average. So, if the average amount of space allocated to a product in your store is 4 feet, then anything over 4 feet sells more. Also remember, however, that these items should be neatly displayed so that it attracts attention and creates sales. In other words, placing a bunch of merchandise in the middle of an aisle with a sign... read more.

  • March 14, 2012

By Steve Di Orio, Posted in Store Fixtures

When you own a chain store, the sign on the outside of the building tells your customers what to expect on the inside. What happens when you can’t find the same size retail space, though? What can you focus on to make them similar? Well, the first thing is the sign. Therefore, make sure that all chain store signs are the same color, size, wording, shape, etc. Next, when the customer enters the store, they will feel more at home when they recognize the gondola store fixtures color and heights as well a... read more.

  • March 07, 2012

By Steve Di Orio, Posted in Store Design

Shoppers will buy over 50% of their items on impulse. That is – if you keep them interested and curious enough by offering new items and a variety of choices in an exciting atmosphere. How do you keep the atmosphere exciting? With visual presentation, and that is a matter of practicing good retail display psychology. Want to know how you should be using retail display psychology for good business. The Handy Store Fixtures experts have a list of best practices: Advertise Inside and Outside Your Store Y... read more.

  • February 29, 2012

By Steve Di Orio, Posted in Store Fixtures

Black is the perfect accent, and Handy Store Fixtures is excited to present our newest upscale color shade for retail store fixtures and gondola shelving units: Textured Black (swatch featured at right). This chic and luxurious black will give your store a custom look without the custom price. Perfect for a sultry feel in lingerie stores and salons, or for a chic and luxurious color accent to any store, textured black store fixtures will create a unique look and make merchandise stand out. This will k... read more.

  • February 20, 2012

By Steve Di Orio, Posted in Store Fixtures

While the Handy Store Fixtures website has many pictures of our high quality store fixtures being used in various retail settings, we also want to make sure that our customers know about the additional store fixtures pictures on our Flickr account. Just go directly to http://www.flickr.com/photos/handy-store-fixtures/ or click on any of the revolving photos located below the YouTube icon button in the right column. Thank you for visiting today and stop back often for free retail store advice from the... read more.

  • January 31, 2012

By Steve Di Orio, Posted in Store Design

Your store fixtures will work for you if you arrange them so that you allow for free movement and maximum merchandise exposure. As such here are some things to avoid in your floor plan: Long aisles that can be overwhelming as well as claustrophobic for shoppers. Dead ends that make shoppers feel trapped. Narrow entrances and tight departments that don’t allow for free movement and “breathing room.” Small U-shaped displays that only allow for one shopper to comfortably shop in the area is not giving... read more.

  • January 25, 2012

By Steve Di Orio, Posted in Store Design

The purpose of your retail should be to guide customers through the store to not only get them to the products they’re looking for but also to expose them to as many product-containing store fixtures as possible to encourage additional buying. Two retail store patterns that work successfully are the Racetrack and the Power Aisle approach. The Racetrack Approach for Retail Store Floor Plan Design for two-way traffic flow, the Racetrack pattern creates a circular flow, leading your customers from the fr... read more.

  • January 25, 2012

By Steve Di Orio, Posted in Store Design

The sights and sounds of your retail establishment can determine if customers come in, stay to shop, buy merchandise and return often. These are shoppers that will spread the word by talking about their positive shopping experience. So, what does your store atmosphere say through its: Color Schemes – Colorful gondolas or even custom or wood store fixtures can make your retail establishment draw crowds or stand out among the competition. Signage – Visible signage can help guide customers to the merchan... read more.

  • January 20, 2012