Blog

By Steve Di Orio, Posted in Store Fixtures

A while ago, we read an interesting article giving examples how merchandising plays a huge part in private label brand growth, especially in these economic times. Yet, the takeaways on the subject of placement, and using custom or colored store fixtures in this article work whether you have a private store label or not. The July 2011 article in Retail News Update was in favor of decisive and deliberate product placement rather than cluttering.  Of course, this is because you want the shopper to find what... read more.

  • November 18, 2011

By Steve Di Orio, Posted in Store Management

Someone once said, “Always be on your toes, because first impressions are the most important”.  Far be it for me to not agree with such a common idea. In your store, last impressions will be of equal importance. The quality of your checkout system is the last impression that you will leave your customers.   There should be some decisions that go into designing and maintaining a checkout system.   All too often the final step is over looked and goodwill along with future profits is lost. Reviewing the... read more.

  • November 16, 2011

By Steve Di Orio, Posted in Store Design

Store owners who want to make their store really stand out from the competition should consider the impression their steel shelving makes. Is it reinforcing the colors of your signage and other POP marketing or brand styles? If not, Handy Store Fixtures custom colored steel shelving can make the difference. Besides the visual appeal of shelving that matches your color scheme, all custom colors from Handy Store Fixtures use a powder coated finish. This coating is very durable and can last 12 to 25 years! ... read more.

  • November 14, 2011

By Steve Di Orio, Posted in Store Fixtures

People have asked us: Why is Handy-brand store fixtures so well-known and what makes you different from the competition? Well, Handy Store Fixtures is so well known because we are the standard of the industry and have been since the 1950s! Besides experience, however, our store fixtures and shelving products offer: Fewer parts Ease in assembling An aesthetic that is pleasing to both owners and shoppers Quality engineering that will hold the merchandise you place on it All of these features make it... read more.

  • September 28, 2011

By Steve Di Orio, Posted in News

Mark your calendars to come and visit us! Handy Store Fixtures will have an exhibit at the NACS Show: October 2 to October 4 McCormick Place in Chicago, IL We’ll be in Booth 1205 Come see what we have in store for you! The Handy Store Fixtures team attending the 2011 NACS Show include: Steven Di Orio, Marketing Manager, Richard Kurland President and Joe O'Brien, Vice President of Sales, who are shown in order in the picture below. What is the NACS? NACS stands for the National Associa... read more.

  • September 21, 2011

By Steve Di Orio, Posted in Videos

Are you really looking for steel shelving and other store fixtures for a new store or business that you are opening? Are you looking to upgrade the fixtures in your current operation? If so, you've come to the right place. For over 50 years, Handy Store Fixtures' expert staff has transformed retail space into a pleasurable shopping environment. Our complete line of over 2,000 standard items include gondolas (and a complete line of accessories to go with them), wall and end units, standard and heavy duty sto... read more.

  • September 09, 2011

By Steve Di Orio, Posted in Store Fixtures

Are you just starting a retail store and considering purchasing used shelving rather than new because of the expense? Before you make a final decision, consider this: Failure to buy shelving that is best suited for your store may ultimately be a contributing factor to lost sales and lost profits. The ability to get tie-in, step-up, and impulse sales requires the right mix of shelving. For example, getting the perfect store fixture height and store shelving size that makes the best use of space allows you... read more.

  • August 23, 2011

By Steve Di Orio, Posted in Store Fixtures

If you ever want to see and touch Handy Store Fixtures store shelving, we attend many national and local trade shows as well as dealer expo’s each year. At these shows, you will find Handy products displayed and shown either in our Preferred Distributors Booth or under the Handy Store Fixture name. We show in many different industries, and each year our participation varies in order to meet the largest cross segment of retailers. This interaction on a national scale affords us the opportunity to... read more.

  • August 16, 2011

By Steve Di Orio, Posted in Store Management

What sets you apart from you competition?  Why does one retailer sell the same product quicker than another? Everyone has an equal opportunity to buy the same goods from the wholesaler or manufacturer. It’s the retail displays in your store that counts.  Ease of selection, full and complete presentation, and making purchases rewarding to customers are what will put profit onto the bottom line. “Any fool can give away merchandise but it takes a merchant to sell it.” Many years ago that comment was hear... read more.

  • August 05, 2011

By Steve Di Orio, Posted in Store Management

Retail is a great way to earn real money, but it takes hard work and sweat labor.  It sometimes looks too easy from the viewing stands and many times attracts those who are not willing to really jump in with both feet.  At Handy Store Fixtures, we are retail professionals and understand that our best customer is also a successful retailer. So here are some realistic tips for retail success that you need to do prior to signing a lease: Research the demographics of the neighborhood. Learning how much the a... read more.

  • July 19, 2011